Monthly Archives: December 2012

Chapter 2(013): A New Beginning

It’s been four years since Make Me Social was founded.

2009. 2010. 2011. 2012.

We started small.

By working smarter and thinking harder, we were able to scale our operations to meet the needs of our clients. We stayed lean, flexible, and focused on the future.

And after four years of working to outthink, outcreate, and outsocialize our competitors – we’re ready to reintroduce ourselves.

We are the strategists, account managers, analysts, and community managers of Make Me Social. Continue reading

Our Favorite Memories of 2012

It’s that time of year again. No, not that time where we are excited to see what the 2013 Jelly of the Month Club calendar has in store for us; it’s that time when we look back and ponder our greatest memories of 2012 at Make Me Social.

Josh embraced “Race Anything to the Daytona 500” (possibly because he was in a recliner with an engine on it). Continue reading

Strength in Humans – The Power of People in Social Media Marketing

When we tell brands to be “more human” it’s rare that they immediately understand how it translates on social media. Tim Howell set the stage for this blog when he asked businesses to ask themselves why it was important to “be human” on social media. In this blog, I’ll look at how businesses can effectively be “more human” while still meeting their social media goals.

I believe that part of the answer can be found by looking to Humans of New York (HONY).

HONY is social media.

More specifically, HONY is a website that gives people everywhere “daily glimpses into the lives of strangers in New York City”.

These people aren’t famous. They are normal, everyday people walking the streets of New York. And their photos and stories have transformed into something almost magical – creating news, inspiring imitators, and serving as great platforms for calls to action. Continue reading