Monthly Archives: May 2014

cute baby dancing

8 New Apps You Should Know This Week and More

It’s been a big week for news about Kimye’s wedding but there’s also been a lot happening in the digital world. Before you head out for the weekend, make sure you check out some of this week’s top social media news.

6 Deadly Sins of Business on Social Media

6 deadly sins of business on social media

No one likes a sinner, especially when it’s someone you are doing business with.
Read More …

 

Mystery Millionaire Behind @HiddenCash Has “No Plans to Stop” Hiding Money

#PayItForward

Residents of Northern California and now Los Angeles have a new superhero in town, and he’s giving away CASH! #PayItForward Where will he go next?
Read More…

 

Twitter and Omnicon Strike a $230 Million Mobile Ad Deal

Twitter and Omnicon Strike Deal

Two major power players in the mobile ad realm have merged together to agree on a two year deal.
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Facebook vs. Vox: Why the Mainstream Media is Taking Notice

Facebook vs Vox

Slinging social media jabs back and forth, Facebook and Vox are taking a stance on “real” journalism.
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8 New Apps You Should Know This Week

8 Knew Apps You Should Know

From coffee to designing, to weather and clothes, these are the Apps of Summer 2014.
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Baby’s Got Moves!

If you’re thinking about celebrating part of your weekend on the dance floor, you may want to brush up on your boogie skills by watching this adorable toddler get her groove on.

 

pug grilling bratwurst

Social Media Weekly Roundup

The long weekend is almost here but before you get ready to fire up the grill and enjoy some rest and relaxation, you’ll want to read up on some of this week’s big stories in Social Media:

Facebook, Twitter and YouTube Have Different Mobile Ad Strengths

Mobile Strength Roundtable Event

News from the Mobile Media Upfront, says that all three platforms
are growing in size, users volume and of course ads ads ads!
Read More …

 

The Condiments Come Out for Memorial Day

memorial day condiments

Some brands take to Facebook this Memorial Day with focused content
and social media-driven contests, as they compete with gaining
the attention of fans over the holiday weekend.
Read More…

 

Five Digital Marketing Mistakes and How To Avoid Them

Digital Marketing

Marketing for the web is a necessity these days so make sure you’re executing
your campaigns the right way. These simple steps can help you avoid digital marketing disasters!
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YouTube To Double Down on Live Streaming With Twitch

YouTube acquires Twitch

YouTube’s recent acquisition of the number one gaming platform, Twitch,
will allow users to log in, sit back, and watch people other play video games.
Read More…

 

App of the Week: New App to Let Users Walk in Someone Else’s Virtual Steps

20 Day Stranger App

The new 20 Day Stranger app let’s you take a long walk in another person’s
virtual screens for nearly three weeks. Would you do it?
Read More…

 

How to Make Friends and Influence People

Want to impress friends and never have to worry about the lack of a bottle opener? Buzzfeed put together this handy video with 21 ways to open a bottle without needing to dig through your kitchen drawers. It’s the perfect skill to bring to any party.

 

Social Media Weekly Roundup

Somehow this week flew by and Friday is here again! Before we head into the weekend, check out some of this week’s big stories in Social Media:
Excited cat

Adios, Over-Tweeters: Twitter Finally Adds a Mute Button

Twitter adds a mute buttonOver-Tweets Anonymous? Users can now mute those excessive tweeters,
without them knowing AND with the ability to unmute them at any time.
Read More …

 

Cisco Launches Connected Billboard in San Francisco

cisco speed billboard

A new billboard in San Francisco changes its
message depending on the speed of the cars driving by.
Read More…

 

LinkedIn’s New Feature Lets Companies Target Members By Language Preference, Location

LinkedIn adds language and location targeting

LinkedIn company page posts are now being filtered through a language and
geo-tag setting, allowing brands to target users based on profile settings.
Read More…

 

YouTube, Facebook Account for Nearly a Third of All Mobile Traffic

Facebook and YouTube account for most mobile traffic

From mobile uploads to funny cats, the 2014 mobile share stage has been set,
with Facebook and YouTube dominating nearly one third of the space.

Read More…

 

App of the Week

Music App For Runners Match Song Beats To Step Counts

RockMyRun is our app of the week

RockMyRun is a new app brought to you by Apple, chooses tracks
from your smartphone based on the speed of which you are running.

Read More…

 
 

And finally, here’s a great cover of Pompeii’s song Bastille (The Cup Song) from the Allen twins and it’s sure to bring a smile to your face and get your foot tapping. Have a great weekend!

 

ermahgerd it's two memes in one!

The Success Of The Meme Phenomemeon

So, you think you’re a meme genius? Memes are used to “explain the way cultural information spreads.” Generally found as a combination of sarcasm, humor and a play on timely relevant images or cultural fads – memes are our culture’s way of expressing how we feel in a concise, irreverent style.

After over a century of laying low, the dormant memes came back in style full swing in 2001. The phenomenon hit social media sites everywhere, with images of Charlie and the Chocolate Factory and current hot-topic images laying as the backdrop to witty jokes and punny one-liners.

For a great look at the history of the meme, click on the image below:
what's in a meme

Meme’s don’t exclude any type of media, as long as the message has enough strength to go viral on the web. From images and videos, to gif’s and comic panels, the meme fad is back in style and being used more often than ever before. You may remember some of the 90’s hottest memes, the dancing baby and those unforgettable dancing hamsters, it is the most simple media structures that hit home with users around the world.

Want your meme to go viral? Choose an image or clip that relate to the masses. Inside jokes work well for a small scale meme, but viral humor must be appreciated by large groups of people. Laughter, laugher always gets further on the web than sad or serious things. Users come to the web for a break from reality and hopefully a couple laughs. And lastly, sharing. Get that meme onto Pinterest, Tumblr, Twitter and Reddit to get the wheels turning and the share clicks through the roof.

These memes can make the big bucks! With the right elements, playing on real time events and cultural zeitgeist, a viral meme can make money in the millions. The hottest meme images such a Bad Luck Brian and The Success Kid, are perfect templates for your brand to start generating memes that will click with your consumers and you could be the one laughing straight to the bank.

Social Media Weekly Roundup

Happy Friday everybody! Spring looks like it’s finally here and the view from our NYC office was spectacular today.

View from NYC Office

We hope you had a great week but before you head into the weekend, let’s take a look at some of this week’s big stories in Social Media:

Winning Social Media Strategies for Public Relations

Phone appsSocial media has opened the doors for
PR across every realm of business. Check out
these strategies for your brand to “under-promise and over-deliver”.
Read More …

 

10 Social Media Selling Solutions for Small Businesses

10 social media selling solutions for small businesses

Sales and small business go hand in hand.
With these apps and e-commerce sites, you can boost
small business sales to maximum capacity.
Read More…

 

Facebook Messenger App Gets New Photo, Video Options

Facebook Messenger App Gets New Photo, Video Options

As another push to get users to download the
Facebook Messenger app, new updates include
video and photo options for users.
Read More…

 

You No Longer Need a Vine Account to Access its Website

You No Longer Need a Vine Account to Access its Website

Vine is re-vamping its website
allowing users to search for videos and
profiles without having a profile of their own.

Read More…

 

New Apps Power Apple’s New TV Ad

New Apps Power Apple's New TV Ad

But wait, there’s more! Check out Apple’s ad introducing the
unbelievable power that you can have
with a variety of smartphone apps.

Read More…

 
 

Now that you’ve gotten caught up on some of this week’s big stories, we’ll leave you with this adorable video of a dog who is apparently a big Beatles fan.