Tag Archives: make me social

ermahgerd it's two memes in one!

The Success Of The Meme Phenomemeon

So, you think you’re a meme genius? Memes are used to “explain the way cultural information spreads.” Generally found as a combination of sarcasm, humor and a play on timely relevant images or cultural fads – memes are our culture’s way of expressing how we feel in a concise, irreverent style.

After over a century of laying low, the dormant memes came back in style full swing in 2001. The phenomenon hit social media sites everywhere, with images of Charlie and the Chocolate Factory and current hot-topic images laying as the backdrop to witty jokes and punny one-liners.

For a great look at the history of the meme, click on the image below:
what's in a meme

Meme’s don’t exclude any type of media, as long as the message has enough strength to go viral on the web. From images and videos, to gif’s and comic panels, the meme fad is back in style and being used more often than ever before. You may remember some of the 90’s hottest memes, the dancing baby and those unforgettable dancing hamsters, it is the most simple media structures that hit home with users around the world.

Want your meme to go viral? Choose an image or clip that relate to the masses. Inside jokes work well for a small scale meme, but viral humor must be appreciated by large groups of people. Laughter, laugher always gets further on the web than sad or serious things. Users come to the web for a break from reality and hopefully a couple laughs. And lastly, sharing. Get that meme onto Pinterest, Tumblr, Twitter and Reddit to get the wheels turning and the share clicks through the roof.

These memes can make the big bucks! With the right elements, playing on real time events and cultural zeitgeist, a viral meme can make money in the millions. The hottest meme images such a Bad Luck Brian and The Success Kid, are perfect templates for your brand to start generating memes that will click with your consumers and you could be the one laughing straight to the bank.

Social Media Weekly Roundup

Happy Friday everybody! Spring looks like it’s finally here and the view from our NYC office was spectacular today.

View from NYC Office

We hope you had a great week but before you head into the weekend, let’s take a look at some of this week’s big stories in Social Media:

Winning Social Media Strategies for Public Relations

Phone appsSocial media has opened the doors for
PR across every realm of business. Check out
these strategies for your brand to “under-promise and over-deliver”.
Read More …

 

10 Social Media Selling Solutions for Small Businesses

10 social media selling solutions for small businesses

Sales and small business go hand in hand.
With these apps and e-commerce sites, you can boost
small business sales to maximum capacity.
Read More…

 

Facebook Messenger App Gets New Photo, Video Options

Facebook Messenger App Gets New Photo, Video Options

As another push to get users to download the
Facebook Messenger app, new updates include
video and photo options for users.
Read More…

 

You No Longer Need a Vine Account to Access its Website

You No Longer Need a Vine Account to Access its Website

Vine is re-vamping its website
allowing users to search for videos and
profiles without having a profile of their own.

Read More…

 

New Apps Power Apple’s New TV Ad

New Apps Power Apple's New TV Ad

But wait, there’s more! Check out Apple’s ad introducing the
unbelievable power that you can have
with a variety of smartphone apps.

Read More…

 
 

Now that you’ve gotten caught up on some of this week’s big stories, we’ll leave you with this adorable video of a dog who is apparently a big Beatles fan.

 

Make Me Social Takes ‘The Journey’ with Mishka

#MishkaLive

One of our favorite clients and Mailboat Records artist, Mishka, kicked off his 2014 “The Journey” tour at the Knitting Factory in Brooklyn this past Thursday night and a few of the Make Me Social team members headed out to enjoy the show together. While the weather outside was on the chilly side, the night’s music brought sunshine and warmth to the crowd.

First we caught opener Sarah Blacker, a Boston-based singer-songwriter with an incredible voice and catchy pop-folk tunes.

Sarah Blacker opening for Mishka at the Knitting Factory

When Mishka took the stage, his soul-infused reggae tunes filled the crowd with an infectious energy as they sang along and danced throughout his set. To help further bring the audience along on his journey, Mishka added an incredibly unique element to his show by having his friend, artist Jay Alders, create a painting onstage throughout the performance.

Jay Alders paints as Mishka sings

At one point, one of the concert-goers shouted out, “I am so happy right now!”, which got a shy smile and, “Thank you,” from the singer before breaking into his great new song, “All of This Time”.

Enjoy another tune from Mishka below and check out his calendar of upcoming shows!

Facebook Friends Startup Company, Branch.

The spinning minds at Facebook in Northern California have officially teamed up with the innovative thinkers at the rapidly growing startup known as Branch, in New York City. Branch is a social startup with a twin site called Potluck. These two sites monitor, engage, connect and ignite unique thought and conversations between users across the social-sphere. The idea of creating and, more importantly, maintaining an intellectual community of users with similar interests is an extremely powerful tool – if you know how to use it.

Facebook currently reports a total of 1.9 billion active monthly users. So where do they go from here? What service do they have planned to continue that growth into the future? Something where users can gain insightful information about their daily lives; be it health, travel, education, world news, politics and local events could be just around the corner. That is what the Branch team intends to do following Facebook’s supposed 15 million dollar ‘acqui—hire.’ Branch professionals will manage a portion of Facebook centered around developing Facebook’s conversations group, a service aimed at helping people connect based on their interests.

Pushing the envelope one more step, connectivity and topical engagements will go far beyond the best Steakhouse in SoHo or how to stay gluten free. These particular engagements could become a forum where community managers can enter the social sphere and really learn how their product or service is being taken in by the average person.

The doors have opened for “users to connect, and engage in meaningful exchanges based on interests”, according to Branch co-founder, Josh Miller. While on vacation in Japan, Josh received word that the news would be released during his trip and so he did what anyone else would do, proving exactly why he made the acquisition deal that he did… he updated his Facebook status.

Facebook Status

Mobile Users Enable Local Discovery via Apps

Whether you are a fan of Google, or Yelp, local search is a focus for both businesses and mobile users.

Enter MeeLocal, just released to iTunes on March 15, 2013.

A new entrant to the local discovery market, MeeLocal allows users to create and curate lists through images, hashtags and geo-tagged content.

“Local is one thing. HyperLocal is another,” said Stephen Danelian, founder of MeeLocal. “We live our lives through discovery and sharing. Making a way to enable that in a simple yet powerful way is what we are focused on.” Continue reading

Capital One Goes Big

It wasn’t so long ago that Capital One sent out enough credit solicitations by mail that the USPS gave them their own special rate (that sound you hear is the USPS sighing and remembering the good ole’ days).

If you’re going to mail 1 Billion pieces a year, I guess you should get a little bit of a discount.

And, it wasn’t so long ago that Cap One called up their suppliers and said, “Hey, listen, ummm … the economy is kind-of tanking a little and we need to pull back. So … yeah. Sorry …” I’m paraphrasing of course, but you get the picture.

So why was I so surprised to see this? Continue reading

Going “Facebook Official:” How to Take Your Relationship with Social Media to the Next Level

Social media is a lot like a romantic relationship: things will work a lot better if you understand yourself, your needs, and your goals, and you understand the person you’re with.

In the case of social media, a company that lacks a projected forecast, fails to understand its needs, and is unable to engage with and understand its customer base, is doomed to fail. After all, some people just aren’t ready to find their soul mates just yet.

Below we have three primary reasons a company would not be ready for social media and examples for each. Read ahead, and find out if your company is ready to take this relationship to the next level.

You Have Commitment Issues

Social media is very transparent. If you “aren’t sure of the direction you’re taking the company” and can’t commit to a strategy for your company, social media should be the least of your worries. “It’s Complicated” isn’t a status that you want to hang on your relationship with social media. Continue reading